RaboDirect has today launched its free “Feel Good AR” augmented reality app for consumers, bringing to life the link between food waste, sustainability and savings.
Activated through an Australian, European or New Zealand currency note, the AR app has been developed by RaboDirect to engage its customers and the general public, educating on how to waste less and save more.Google Play: https://play.google.com/store/apps/details?id=au.com.rabobank.feelgoodar&hl=en
App Store: https://itunes.apple.com/au/app/feel-good-ar/id1297102275?mt=8
Other Rabobank initiatives include FoodBytes! and the Farm Experience Program (FX). FoodBytes! is a series of transformational events connecting food industry leaders with start-up companies that are innovating and disrupting the food chain with ground breaking ideas in food, agribusiness and technology.
(FX) is committed to bridging the knowledge gap by providing city teenagers with a first-hand rural lifestyle experience that aims to highlight the role of agriculture in Australia’s economy.
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For further information or to arrange an interview, please contact DEC PR
Rabodirect@decpr.com.au
02 8014 5033
About RaboDirect
RaboDirect is the online savings arm launched by Rabobank Australia Limited in 2007. As savings specialists, RaboDirect is passionate about helping customers achieve their savings goals, through a range of high interest savings accounts and competitive term deposits.
RaboDirect is a division of Rabobank Australia Limited, part of the Rabobank Group, one of the world's leading specialists in food and agribusiness banking. Rabobank has more than 115 years' experience providing customised banking and finance solutions to businesses involved in all aspects of food and agriculture business.
About Rabobank
Once or twice a year you may need a doctor or a plumber but every day, three times a day, you need a farmer. Rabobank is the premier lender to the world’s food and agriculture industry and has a strong presence in Australia. Rabobank provides loans to Australian farmers, and every dollar saved with RaboDirect helps fund these loans, which contributes to the growth and development of food and agriculture business within Australia.