An ‘avo-lanche’ of avocados
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An ‘avo-lanche’ of avocados – Australia needs to consume and export more avocados as production continues to soar

Australia will need to both consume and export more avocados as the nation’s growers navigate a period of soaring production growth over the coming five years, specialist agribusiness bank Rabobank says in a new report.

This year alone, ‘per capita (person) supply’ of avocados is estimated to be up 26 per cent on the previous 12 months to 4.8 kilogram – equating to 22 avocados per Australian.

In The ‘Avolanche’ of Australian Avocados, the bank’s outlook for the avocado industry, Rabobank says a significant maturing of avocado trees in the past season – primarily in Western Australia and Queensland – has resulted in a bumper crop, causing a national oversupply and seeing retail prices fall to a record low of $1 each in June last year and again early this month. And retail prices for 2022 remain tracking at 47 per cent below the five-year average.

While the low prices have been welcomed by consumers currently facing significant price rises for many other food items and household staples, they have put considerable pressure on grower margins, already squeezed by increasing input costs and labour shortages, says report author, RaboResearch associate analyst Pia Piggott.

Supply boom

The report says Australia’s avocado market is “cycling through a period of significant production growth”.

“A bumper 2021/22 crop in Western Australia was a turning point,” Ms Piggott said, “with industry estimates of avocado production in the state being up a staggering 265 per cent on the previous year.

“This was driven by a 21 per cent increase in the hectares of avocado trees in WA that reached maturity and produced fruit in this season, coupled with optimal growing conditions in the state.”

WA – along with imports from New Zealand – supplies the majority of Australia’s avocados during the spring and summer months.

All other Australian avocado-growing regions – except North Queensland, which had seen a record harvest the previous year – have also seen slight year-on-year increases in production in 2022, the report says.

Overall, Australia’s avocado production for 2021/22 is estimated at 124,000 tonnes. Coupled with estimated imports of 12,500 tonnes for the year, this has meant abundant supplies for consumers, Ms Piggott said.

Just the beginning

And the past year’s market oversupply in Australia was “just the beginning”, the report says, with industry forecasts that domestic avocado production will expand by 40 per cent (or 50,000 tonnes) in the next five years, reaching 173,000 tonnes in 2026.

All avocado-growing regions in Australia are expecting production growth, Ms Piggott says.

However, she notes, growth will not be linear and consistent, with Western Australian avocado trees having an irregular production cycle. “Significant weather events and drought are also likely to affect the country’s avocado production, while the recent Varroa mite incursion in Australia may pose a threat to pollination and therefore production, and there is likely to be some industry consolidation along the way as well,” she said.

Regaining balance

Regaining balance in Australia’s avocado market requires both “increased domestic demand and larger export volumes”, Ms Piggott says.

The good news is consumers’ appetite for the likes of smashed avocado and avo smoothies remains healthy, both in Australia and abroad – with local demand forecast to continue to grow while consumer demand is also expanding in offshore markets, providing Australia’s export sector with a platform for growth, the report says.

Australian households are eating more avocados, as well as spending less on them.

In 2021/22, the average volume of avocados consumed by each Australian household increased 31.2 per cent on the previous year, the report says. This is despite households spending 29.1 per cent less on avocados, due to lower prices.

Consumer market dynamics have also improved, Ms Piggott says, with the percentage of Australian households buying avocados up six per cent on the previous 12 months.

“Avocados have a strong health halo and are price competitive amid the broader cost of living pressures and this has supported Australian domestic demand,” she said.

However, increasing consumption of avocados in Australia will not be enough to use up the ‘avolanche’ of additional local production in coming years, the report says, and ramping up exports will be critical in ensuring the market finds a better balance to support sustainable prices for growers.

Headroom for export growth

Australian export volumes of avocados have already increased by more than 350 per cent in the past year, the Rabobank report says.

“The Singapore and Hong Kong markets have been stand-out performers, with Australia growing to account for 46 per cent and 12 per cent market share of their avocado imports, respectively,” Ms Piggott said.

“Malaysia remains an integral export market and has re-bounded from Covid-related impacts, with Australian exports making up 46 per cent of the total imported avocados into Malaysia. Exports to the rest of the world are also up, including to the Middle East and Japan.”

Strong export growth has continued into 2022, with Australian avocado exports of 2,800 tonnes in quarter one.

The rise of avocado consumption in Asia – as a growing middle class embraces the health aspects of the fruit – presents an ongoing opportunity for exporters worldwide, the report says.

But competition is on the rise from other exporters, such as Mexico and South America.

There are also other challenges, including significant trade barriers, with Australia currently having either limited or no access to three of the largest avocado-importing markets in Asia – Japan, China and South Korea.

“While exporting provides the greatest opportunity for Australia’s avocado industry to attract a good price and improve revenue, ensuring high export quality is paramount to maintaining the reputation and premium of the fruit, and continued investment in improving export access remains a key priority for the Australian avocado industry,” Ms Piggott said.

 

Rabobank Australia & New Zealand Group is a part of the international Rabobank Group, the world’s leading specialist in food and agribusiness banking. Rabobank has more than 120 years’ experience providing customised banking and finance solutions to businesses involved in all aspects of food and agribusiness. Rabobank is structured as a cooperative and operates in 38 countries, servicing the needs of approximately 8.4 million clients worldwide through a network of more than 1000 offices and branches. Rabobank Australia & New Zealand Group is one of Australasia’s leading agricultural lenders and a significant provider of business and corporate banking and financial services to the region’s food and agribusiness sector. The bank has 90 branches throughout Australia and New Zealand.

Media contacts:

Denise Shaw
Head of Media Relations
Rabobank Australia & New Zealand
Phone: 02 8115 2744 or 0439 603 525
Email: denise.shaw@rabobank.com

Will Banks
Media Relations Manager
Rabobank Australia
Phone: 0418 216 103
Email: will.banks@rabobank.com